Privacy Policy

This privacy policy explains how Jexovia AB ("we", "us", or "our") collects, uses, and protects your personal information when you visit our website or use our services.

Last updated: 1st January 2026

Data Controller Information

Jexovia AB is the data controller responsible for your personal data. Our contact details are:

Company: Jexovia AB

Registration Number: 642138-9157

Address: Storgatan 3, 259 13 Helsingborg, Skåne, Sweden

Email: privacy@jexovia.world

Phone: +46 424179918

Data We Collect

The data we collect from you depends on how you interact with our services. We collect personal data through various means including our website, contact forms, email communications, and direct interactions.

Information You Provide Directly

  • Contact information (name, email address, phone number, company details)
  • Communication preferences and enquiry details
  • Information provided during consultations or service delivery
  • Financial information relevant to our advisory services (when applicable)
  • Feedback, survey responses, and correspondence

Information We Collect Automatically

  • Website usage data (pages visited, time spent, referring websites)
  • Technical information (IP address, browser type, device information)
  • Cookies and similar tracking technologies (see our Cookie Policy for details)
  • Analytics data to understand website performance and user behaviour

How We Use Your Information

We use your personal data for legitimate business purposes and only as necessary to provide our services. Here's how we use your information and the legal basis for processing:

Service Delivery (Legal Basis: Contract Performance)

  • Providing behavioural finance consulting and legal services
  • Responding to enquiries and managing client relationships
  • Processing payments and managing invoicing
  • Delivering reports, analyses, and recommendations

Communication (Legal Basis: Legitimate Interest)

  • Sending service updates and important notifications
  • Providing customer support and technical assistance
  • Sharing relevant industry insights and educational content

Legal Compliance (Legal Basis: Legal Obligation)

  • Meeting regulatory requirements for financial services
  • Maintaining records for audit and compliance purposes
  • Responding to legal requests and court orders

Business Improvement (Legal Basis: Legitimate Interest)

  • Analysing website usage to improve user experience
  • Developing new services based on client needs
  • Conducting research to enhance our expertise

Cookies and Tracking Technologies

We may use cookies and tracking technologies for analytics, advertising, and remarketing purposes, including Google Ads. These technologies help us measure campaign effectiveness, deliver relevant advertisements, and improve our services. You can manage your cookie preferences at any time through our cookie consent banner.

For detailed information about our use of cookies, please refer to our Cookie Policy.

Data Sharing and Disclosure

We do not sell, rent, or trade your personal information. We may share your data only in the following circumstances:

  • Service Providers: Trusted third-party vendors who assist us in operating our business (hosting, analytics, payment processing)
  • Legal Requirements: When required by law, regulation, or court order
  • Business Transfers: In the event of a merger, acquisition, or sale of assets
  • Professional Advisors: Lawyers, accountants, and other professional advisors bound by confidentiality
  • Consent: Any other sharing with your explicit consent

International Data Transfers

As a Swedish company operating within the European Economic Area (EEA), we primarily process data within the EEA. However, some of our service providers may be located outside the EEA. When we transfer data internationally, we ensure appropriate safeguards are in place, including:

  • Adequacy decisions by the European Commission
  • Standard Contractual Clauses approved by the European Commission
  • Other appropriate safeguards as required by GDPR

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this policy. Our data retention periods are determined by:

  • The nature of the data and the purposes for which it was collected
  • Legal and regulatory requirements for record keeping
  • The need to defend or establish legal claims
  • Your consent (where applicable) until withdrawn

Generally, we retain client data for seven years after the end of our business relationship to comply with Swedish financial regulations. Website analytics data is typically retained for 26 months.

Your Rights

Under the General Data Protection Regulation (GDPR) and Swedish data protection law, you have several rights regarding your personal data:

Right of Access

Request copies of your personal data and information about how we process it.

Right to Rectification

Request correction of inaccurate or incomplete personal data.

Right to Erasure

Request deletion of your personal data in certain circumstances.

Right to Restrict Processing

Request limitation of how we process your data in specific situations.

Right to Data Portability

Request your data in a structured, machine-readable format.

Right to Object

Object to processing based on legitimate interests or for marketing purposes.

To exercise any of these rights, please contact us at privacy@jexovia.world or +46 424179918. We will respond to your request within one month.

Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. Our security measures include:

  • Encryption of data in transit and at rest
  • Regular security assessments and updates
  • Access controls and authentication procedures
  • Staff training on data protection and security
  • Incident response and breach notification procedures

Contact Information

If you have any questions about this privacy policy or how we handle your personal data, please contact us:

Privacy Officer: Jexovia AB

Email: privacy@jexovia.world

Phone: +46 424179918

Address: Storgatan 3, 259 13 Helsingborg, Skåne, Sweden

You also have the right to lodge a complaint with the Swedish Data Protection Authority (Integritetsskyddsmyndigheten) if you believe we have not handled your personal data in accordance with applicable laws.

Changes to This Policy

We may update this privacy policy from time to time to reflect changes in our practices, services, or legal requirements. We will notify you of any material changes by posting the updated policy on our website and updating the "Last updated" date. We encourage you to review this policy periodically to stay informed about how we protect your personal data.